- Jul 28, 2020
- 2 min
Facebook LIVE - How does it work and how will it benefit my company.
Facebook now allows users to share and discover live video on their personal profile or page. It works in a similar way to Periscope. This is great news for our clients as it will mean we can broadcast directly to their Facebook pages and direct to their viewer base without asking the viewer to click away to YouTube etc. We can offer the same high quality video production with multi-cameras but direct to your audience. Your team can monitor the metrics in real time and the ch
- Jul 28, 2020
- 2 min
Facebook LIVE - 7 Tips For Planning Your Broadcast.
1. Give people plenty of notice that you're going to broadcast. Build the anticipation by letting people know when you'll be broadcasting live, maybe post a day countdown to build the audience. 2. Make sure you have a strong internet connection. This is crucial if you don’t want to look silly. Check to make sure that you have a strong signal before going live. We can provide this service to you via our Outside Broadcast van. If broadcasting with your phone WiFi tends to work
- Jul 28, 2020
- 2 min
5 ways to live stream your event without impacting on live attendance.
Many people assume that providing a live stream of your event can have a negative impact on people actually attending. If they can watch it at home why pay for a ticket and come along in person? This is not always true and depends largely on the type of event. Live streaming can be a fantastic benefit to your event marketing and promotion. It’s all about how you conduct the live stream, what you choose to live stream and the story you’re trying to tell about your event. Here
- Jul 28, 2020
- 7 min
How Video Streaming for Market Research Works
Video streaming is becoming more common in market research as software developments are designed with the researcher in mind. Here are some top concerns and tips for using video streaming, and critical questions to help you find the right supplier. Definition of Video Streaming Video streaming is the delivery method used to transmit video and audio via the Internet from one location to another. Although this technology has existed for decades, video streaming has evolved over
- Jul 28, 2020
- 2 min
What to Look For in a Video Streaming Supplier
What to Look For in a Video Streaming Supplier There are five critical questions you should ask of your video streaming provider for your event. They are described in detail below: HOW GOOD IS THE QUALITY OF THE VIDEO AND AUDIO THAT YOU PROVIDE? The video and audio quality depends largely on the placement of the equipment at the location. This can dramatically impact your viewing experience. Ideally you want a camera designed for high quality streaming and that is located in
- Jul 28, 2020
- 1 min
Going Live With Microsoft & Adobe
McCann London approached StreamWorks as Microsoft UK wanted to create a masterclass series with Photographer Allan Hinton (@chaiwalla) showcasing the way their Microsoft Surface product works in harmony with Adobe's Lightroom and other Adobe software. We worked with them and produced three live multi-camera Facebook Live broadcasts which were broadcast on their Facebook page. This was the first time that Microsoft UK had used Facebook Live to broadcast. One of the broadcasts
- Jul 28, 2020
- 2 min
Survey Reveals Importance of Live Streaming.
A survey conducted by yourbrandlive.com has revealed the importance of live streaming to marketing professionals. The 15-question survey was conducted to help establish some benchmark data about how executives from consumer product brands and retailers use and value live streaming video for their business. Over 200 executives responded to the survey. Some of the findings may surprise you: Executives most value live video’s unique ability to add an authentic human element to d
- Jul 28, 2020
- 2 min
YouTube Allows 4K Live Streaming
In 2010 YouTube enabled support for 4K video uploads but yesterday it announced it opened up 4K live streaming on the platform. Both standard videos and 360 videos will be able to be live streamed in 4K. One of the first live streams to broadcast in 4K is the Game Awards, which kicks off tomorrow at 1:30am GMT. Facebook Live publishers can stream up to 720p and Periscope also allows for 720p when published through a company like ours but YouTube is the only company offering 4
- Jul 28, 2020
- 1 min
Live Streaming to Skype
Want to broadcast to a Skype audience? No problem. We can stream high quality video directly to your Skype group. From a single camera presentation to full multi-camera production. If broadcasters are already using Skype TX we can also send our feed to their servers for inclusion in their broadcasts. Just give us a call. #Livestreaming #EventFilming #skype #UKLiveStreaming
- Jul 28, 2020
- 2 min
How Live Streaming Impacts On Your Digital Marketing
Live streaming has evolved from a trendy phenomenon into a full-blown marketing strategy used by brands and businesses in nearly every industry. Rather than telling us about company updates and initiatives, brands are showing us. The rise of live streaming among social media’s most popular platforms has helped the brands connect with audiences, old and new, and engage in new ways. Nearly 80 percent of viewers are already watching Facebook Live videos. And 82 percent of polled
- Jul 28, 2020
- 1 min
Facebook Live Broadcasts Attract 10x More Interaction.
Users Comment On Facebook Live Videos 10x More Than That Of Regular Videos Facebook Live is a dream for engagement, driving comments at over ten times the rate of non-live videos. Because the focus of Facebook Live is a window into and interaction with a moment in time as it unfolds in real time, commenting is about being a part of a live conversation. It exists in a way that is more dynamic and prone to evolution than commenting spaces on regular videos, and that’s a powerfu
- Jul 28, 2020
- 2 min
Live Streaming - YouTube Live Popular But Twitch Still Preferred
This is a re-post of the TechCrunch article found here. YouTube Live is making impressive strides in catching up to incumbent Twitch, but it has a long way to go yet. On the bright side, it doesn’t look like they’ll run out of road: Streaming looks to be a fairly sustainable business, suggest stats from Streamlabs’ latest report. According to data gleaned through Streamlabs’ streaming assistant app, YouTube Live has outpaced Twitch in growth over the last six months. That’s t
- Jul 28, 2020
- 1 min
StreamWorks Deliver Impact World Forum
Unreasonable Group contacted us as they wanted to live stream their 2017 Impact World Forum in London. We had previously worked with them on a similar event at the Royal Institution in London. We provided a complete outside broadcast solution including five cameras, three Camera Operators, Director, Vision Mix Operator, Live Stream Engineer and a manned time delay unit. Barclays wished to add a broadcast delay so we brought in a delay unit to handle this. CBS News also wanted
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